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Welcome to
Dear Reader,
Consumers are less tolerant of intrusive advertising and constantly on the look-out for new
and innovative ways to engage with content nowadays. Their desire to control what content
to consume, when, where, and in what format is enormous.
That’s why our focus is on video marketing this month, and how videos can be successfully
integrated into marketing strategies, besides presenting useful tools and channels for the
production, dissemination and analysis to increase the success of your own videos
measurably.
Quite obviously, videos tell their own tale and are highly qualified to get an audience’s
attention. That’s why we summarized as well some interesting statistical facts in favor of
videos for you and talk about Facebook's new updates that make watching video richer and
more engaging, or even introduce you to Hitachi Video Analytics as we foresee a bright
future for the technology.
Read further how to deploy videos expediently in eCommerce or what distinguishes good
content quality from bad, in the February issue of Asian eMarketing.
Stay tuned & Happy reading!
Daniela La Marca
Editor-in-Chief, Asian eMarketing
Connect with us:
Subscribe today!
Phone: +65 6836 1807 email: info@mediabuzz.com.sg www.mediabuzz.com.sg
2 February 2017 - Video Marketing & Advertising
