Page 42 - AeM_May_2017

APPOINTMENTS & ANNOUNCEMENTS

The digital agency Resn named Joseph Chua as its Chief Operating Officer for Asia.

The announcement comes as the agency prepares to open its regional headquarters in Shang-
hai next month.

Joseph Chua has spent over a decade working in China, Singapore and Southeast Asia, and has
operated as regional digital head for the international agencies Leo Burnett and J.Walter Thomp-
son. He has led numerous campaigns for clients like P&G, Unilever, Huawei and Bayer, which
have won many major awards, including Cannes Lions, One Show, Spikes and FWAs. He was
Joseph previously featured in the 40 Under 40 list by Campaign Asia and was voted Young Professional
Chua of the Year by the IAS.

Joseph will assume his new position when Resn Asia declares its official opening in June this year. ◊

Dalet Digital Media Systems, a leading provider of solutions and services for media organizations, an-
nounced two new key management appointments for the Dalet Asia Pacific region: Cesar Camacho to
General Manager and Rosa Pereiro to Director of Sales.

Based at the Dalet Singapore office, the new appointments will serve to further strengthen Dalet’s
presence and support across the region. The appointments are effective immediately.

Cesar Camacho will be assuming the position of general manager in the Asia-Pacific region,
succeeding Raoul Cospen. In his new role, Cesar will be responsible for Dalet business and opera-
tions across the region, overseeing a team of 40-plus Dalet professionals. Having been with Dalet
since 2001 and general manager of Dalet Spain since 2011, Cesar has been instrumental in the Cesar Camacho
company’s growth and has been a key player in the implementation of Dalet systems in broadcast
channels worldwide.

Rosa Pereiro has been promoted to director of sales, APAC from her role as regional sales
manager. Rosa will be responsible for driving key customer deals, managing accounts and leading
business development efforts across all territories in the Asia-Pacific region. Working closely with
Cesar, she will develop strategies for expanding Dalet media and entertainment relationships and
strengthening existing ones, helping Dalet to increase sales and penetrate new markets and ac-
counts throughout the region. ◊

Rosa Pereiro

Havas Asia Pacific announces the appointment of Christian Pattman as Global Executive Client Director
and Elissa MacDonald as Global Business Director for the newly acquired GlaxoSmithKline (GSK) busi-
ness.

In his new role, Christian will lead the overall GSK business in the region, while Elissa will be re-
sponsible for key brands globally and regionally. Both will operate out of the Singapore hub, one of
Havas’ three GSK global hubs along with London and New York. Christian will jointly report into
Mike Amour, CEO of Havas Group in APAC and Chris Slough, Global Business Partner of GSK at
Havas while Elissa will report into Christian.

Christian was most recently the Director of Healthcare for Havas APAC, based out of its Sydney
office, and prior to that was in Havas Healthcare’s New York HQ. In the course of his career, he has Christian
worked on and launched global brands for numerous multinational companies such as Unilever, Pattman
Nestle, Braun, Pfizer, Pernod Ricard, Sanofi Aventis, GSK, Reckitt Benckiser and Gillette.

Elissa joins Havas after a stint of 3.5 years at Ogilvy & Mather, where she led the local, Southeast
Asia and Asia Pacific business for IBM Digital and Performance Marketing. Prior to her work within
an agency, Elissa worked client side with Hewlett-Packard for 8 years focused on all things digital.

Havas was appointed GSK’s global digital and content partner in 2016, with a remit to manage end-
to-end digital marketing, following a consolidation of agency roster by the company for its consumer
healthcare business in July last year. In APAC, the agency will manage with 10 flagship brands of
GSK across oral health, pain relief and respiratory categories. ◊
Elissa
MacDonald

42 May 2017 - (Cyber) Security & Data Protection