Page 9 - index
P. 9
RESEARCH, ANALYSIS & TRENDS
fuel the innovations, the transformation process sector will revise their "digital shop-doors" - and the
won’t succeed. IDC believes that the success of the customer engagement systems behind it - funda-
DX-Economy depends on whether it is possible to mentally. In doing so, the goal is to support a larger
establish steady data pipelines for data streams to number of customer touchpoints compared to today
and from the company. By 2018, the inflow of exter- by a factor of 1000-10000. Simultaneously, compa-
nal data to organizations with advanced digitization nies will have to offer dramatically more personal-
initiatives is expected to grow by a factor of five. ized services than it is the case today.
Companies whose digital transformation is extremely
highly advanced will increase the amount of outgoing "Cloud first" is becoming the mantra of corpo-
data even by a factor of 500 or more.The Internet of rate IT, IDC predicts, expecting enterprise to exceed
Things (IoT) plays a prominent role within the the cost limit of 500 billion dollars on cloud services,
digital transformation, too. IDC expects the num- hardware and software for the cloud support, as well
ber of devices on the IoT double to more than 22 as implementation and management of cloud ser-
billion that in turn will result in the development of vices by 2020. That is more than three times the
200,000 new apps and solutions that benefit from it. sum spent today. Fact is that industry-wide cloud
These devices and solutions have the potential to platforms and active communities are increasingly
redefine competitive advantage in almost every in- becoming the focus of the expanding DX Economy.
dustry. IDC predicts that the most interesting IoT de- IDC expects that by 2018 more than 50% of the large
velopments will be in manufacturing, transportation, enterprises and around 80% of companies with an ad-
trade and healthcare. vanced digitization strategy will enter or expand part-
nerships with industry-specific cloud platforms to
Cognitive systems have already established
themselves as an indispensable tool in compa- strengthen their digital supplier and distribution net-
nies that operate with a flood of data. Businesses works. IDC anticipates that the number of today’s 100
will spend this year over a billion dollars for cognitive industry clouds will rise by 2018 to more than 500.
software platforms, according to forecasts, and this “The switch to cloud-first/cloud-only points to two op-
amount will even grow dramatically in the next three portunities in the APEJ services market”, Cathy Huang,
years. IDC expects more than half of the develop- Research manager, Services and Cloud Research
ment team to integrate cognitive services into their Group, states. “Enterprises are looking for differentiated
apps by 2018 to use their data pipelines and to im- capabilities or cost competitiveness based on cloud-
prove customer-specific personalization. Currently, based offerings. In addition, it also means sourcing
just one percent of developers is making use of this strategies in the past may be incompatible as organiza-
opportunity. tions leverage a cloud-first strategy.” Hence, “this year's
services predictions suggests 33% of enterprises in the
Establish proximity to customers at many differ- region will pursue a “Cloud first” strategy” and the share
ent touchpoints: In the DX-Economy, prices will fall
in many areas. Therefore, IDC expects that 60% of of overall IT budgets dedicated to cloud services will
companies in the B2B segment and 80% in the B2C increase to 26% by 2016.”◊
By Daniela La Marca
MediaBUZZ Pte Ltd - Independant ePublisher for Asia ediaBUZZ Pte Ltd - Independant ePublisher for Asia
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