Page 2 - AeM_March_2022
P. 2
Editor’s Note
Dear Reader,
Whether it’s marketing material, website content, pitch
decks or contracts, for most employees creating content is
a daily task and for some even the most important part of
their job. However, many fear errors in released
documents and thus risks for their own brand.
In other words, good content marketing is the basis for
long-term and sustainable customer loyalty, which makes
the production of content within corporate
communications, whether internal or external,
indispensable.
Fortunately, today's marketing teams have many tools at
their disposal to help them experiment, manage, and
deliver content to customers across all digital channels, Subscription
which is why we are talking about “Content Marketing: (complimentary)
Storytelling & Conversational Marketing” in the issue at
hand.
Enjoy reading & Best regards,
Daniela La Marca,
Editor-in-Chief, Asian eMarketing
Connect
with us
MediaBUZZ Pte Ltd
Phone: +65 6836 1807
email: info@mediabuzz.com.sg
www.mediabuzz.com.sg
