Page 31 - AeM_June_2017

TECHNOLOGIES & PRODUCTS

Art of Social Selling

Youtube link—https://www.youtube.com/watch?v=tHRX1NH-UzY

 Leverage high-performing marketing content for suite’s Amplify for Selling solution empowers reps to
maximum results - Sales reps can see how leads leverage social to nurture and build rewarding relation-
have engaged with content by user, social network ships that can turn into closed deals, faster,” said Koka
and content category, to help uncover what type of Sexton, Global Industry Principal at Hootsuite, a recog-
content and tactics are resonating with their audi- nized social selling experts in the technology industry.
ence.
According to Hootsuite, one of the biggest barriers to
 Build a social presence anywhere and anytime - adoption of social selling solutions for sales reps is con-
As a mobile product, Amplify for Selling allows sales fidence to engage on social because of a lack of train-
reps to connect with leads instantly, whether they’re ing on how to best leverage social for selling, therefore
on the go or at their office. offering a social selling course via Hootsuite Academy
as well to helps sales reps develop fundamental skills
“Sales reps are constantly under pressure to find and to gain confidence on social and see value quickly. ◊
develop qualified leads in order to meet quota. Hoot- By MediaBUZZ

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