Page 43 - AeM_March_2019

APPOINTMENTS & ANNOUNCEMENTS

Specialist professional recruitment firm Robert Walters announces the appointment of Toby
Fowlston as the new Chief Executive Officer for Asia Pacific.

He takes overall responsibility for Robert Walters’ operations across 13 countries and regions
including Southeast Asia, Greater China, North Asia, Australia and New Zealand.

Prior to the appointment, Toby held the role as Managing Director of Robert Walters Southeast
Asia. His recruitment experience started in Robert Walters UK where he assumed overall
Mitch Waters
responsibility for the London business in 2012. He moved to Singapore in 2013, leading and growing
the Southeast Asian recruitment business. Key initiatives include developing the award-winning
Balik Kampung in Singapore to attract Singaporeans currently living and working abroad to come home, with
similar initiatives successfully implemented in various Southeast Asian offices.
Toby’s remit covers the businesses in Australia, China, Hong Kong, Indonesia, Japan, Korea, Malaysia, New
Zealand, Philippines, Singapore, Taiwan, Thailand, and Vietnam. He is based in the Singapore office.

With a well-established strategy that has underpinned growth since its first office opened in London in 1985,
Robert Walters now operates in 30 countries with 73% of its revenue deriving from its non-UK businesses. ◊

Boutique Singapore Communications Agency, COCO PR & Communications announced a strategic part-
nership with Australian Creative Communications Agency, Modern Currency.

With both agencies founded with a philosophy of creativity, innovation and integration at their hearts, this partner-
ship sees both agencies strengthening their offerings in domestic and international markets, besides supporting
each other to provide heightened services for their clients. ◊

In September 2018, Bite and Text100 began a journey to create a new kind of agency which they just
launched - called Archetype.

The name embodies their intention, namely to set the standard for the next generation of global agencies, built for
the world we live in today – where marketing and communications have converged, where every company is a
technology company, and where global means finely tuned to individual markets.

For Archetype this means access to talent at every level, every day; work that weights the big picture and the fine
details equally; and an emphasis on putting clients’ success ahead of theirs. Archetype will draw from expertise in
brand strategy, creative production, strategic communications and digital to fulfill its purpose of partnering with
category creators and industry leaders to build the world’s most magnetic brands. ◊

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