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to social media properties including Facebook, Twit-  Next Generation Media Delivery Platform. New
ter and YouTube. The new module gives social me- delivery technology will provide customers with sim-
dia managers control of scheduling, calls-to-action, pler, faster, less expensive, and future-proofed
and viewership analytics across videos on social ways to reach an ever-changing array of devices,
media platforms as well as their own properties. It deliver premium rights managed content, and enjoy
adds advanced features to enable clipping and edit- greater choice of content delivery networks.
ing of videos to optimize the experience for each  Next Generation Brightcove Live. A re-
social channel. architecting of Brightcove’s live streaming technolo-
 Brightcove Gallery Enhancements. Customers gy will simplify operations, add secure streams, and
will be able to create richer video experiences by deliver new clipping and distribution capabilities.
adding YouTube video playlists into Brightcove Gal-
lery, driving more engagement and time on site. ‘Brightcove’s video technology is already best of breed’,
 Quality of Experience Reporting. Playback quali- David Mendels, CEO, Brightcove highlighted, and the
ty metrics including start times, error and re- exciting new product enhancements clearly extend the
buffering rates, rendition switches and bit rates
across devices, geographies, and players will allow company’s market leadership.◊
organizations to monitor, analyze, and optimize their
viewers’ actual video experiences. By MediaBUZZ

MediaBUZZ Pte Ltd - Independant ePublisher for Asia