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TECHNOLOGIES
  &
  PRODUCTS















































             Malaysia: App Innovation in Tough Times



            Necessity  is  said  to  be  the  mother  of  invention.  The   for developing a website that provides accurate public
            digital  economy,  which  has  been  on  a  winning  streak   information  concerning  the  Covid-19  outbreak.  The
            over  the  last  decade  or  so,  is  also  not  exempt.  The   website,  https://www.coronatracker.com,  allows  the
            result  is  that  many  techpreneurs  are  seeing  their   public  to  keep  track  of  the  latest  developments  on
            startups fall, and techies are back at the drawing board,   COVID-19,  while  collecting  data  for  further  analysis.
            thinking up the next big thing.
                                                                 Malaysian- made apps to tide over the MCO
            Still,  isn’t  it  possible  that  the  world  is  at  the  crux  of a
            renaissance in innovation?                           We  can  be  sure  that  the  CoronaTracker  won’t  be  the
                                                                 only  instance  of  innovation  from  Malaysia  during  this
            As  people  adapt  to  spending  more  time  indoors,   pandemic.  Data  presents  a  huge  opportunity  for
            creative solutions for real life problems will come from   businesses  attempting  to  solve  problems  in  customer
            repurposed  home  tech  laboratories.  The  Movement   experience,  eCommerce  and  eBanking,  and  the  need
            Control  Order  (MCO)  has  moved  many  folks  online,   for urgent solutions will trigger demand-led innovations,
            including  the  younger  tech-savvy  entrepreneurs,  who   even as the economy looks to all form of assistance to
            are quietly etching out their own, and likely the nation’s   recuperate over the year.
            digital futures.
                                                                 There  are  more  stories  of  innovativeness  in  the
            Malaysian-made app comes to the rescue               Malaysian  app  scene.  And  in  challenging  times  like
                                                                 these, they may be our next favorite go-to app:
            Consider the app development scene. In February this
            year,  a  team  of  Malaysian  researchers  was  officially   1.  MySejahtera
            recognized  by  the  World  Health  Organization  (WHO)   Health is everyone’s primary concern at present  -


             April 2020: Social Commerce & Influencer Marketing: social shopping as the future of commerce     46
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