- Written by Augustine
- Category: November 2011
- Thursday, 17 November 2011 12:14
Last week 100+ digital marketers from around the region met at the inaugural Digital Cream Singapore event for a day of intense knowledge sharing and networking. This uniquely moderated roundtable format, already running in London, New York, Chicago, and Dubai, was the first of its kind in Asia.
- Written by Augustine
- Category: November 2011
- Wednesday, 16 November 2011 13:51
A new phishing survey released by the Anti-Phishing Working Group (APWG) revealed that phishing attacks perpetrated against Chinese e-commerce and banking sites soared by 44% in the first half of 2011.
- Written by Augustine
- Category: November 2011
- Thursday, 17 November 2011 11:41
Knowing that a sound online marketing strategy is vital for success, Asian e-Marketing is revamping its online presence with a strong partner to provide you with a unique service early next year, to support you in your marketing efforts.
- Written by Augustine
- Category: November 2011
- Wednesday, 16 November 2011 12:13
The desire of young professionals and college students to use social media, mobile devices, and the Internet more freely in the workplace is strong enough to influence their future job choice, sometimes more than salary does, according to an international study published by Cisco.
- Written by Augustine
- Category: November 2011
- Thursday, 17 November 2011 11:32
A technology start-up company, Gozo Labs, recently launched a location-based mobile marketing solution called around! (www.around.com.sg), which is a free-to-download iPhone application that offers shopping discounts in Singapore.
- Written by Augustine
- Category: November 2011
- Wednesday, 16 November 2011 12:04
As cloud technologies and services mature and user understanding of their capabilities improve, the cloud is developing into a mainstream IT option.
- Written by Augustine
- Category: November 2011
- Thursday, 17 November 2011 09:33
Google launched a new mobile consumer data resource at the Mobile Marketing Association Forum in London.
- Written by Augustine
- Category: November 2011
- Wednesday, 16 November 2011 11:42
Family time can no longer be separated from technology time, according to the findings of the latest Microsoft poll on ‘families and technology in 2011’, which shows that Asian families are heavily into gadgets with over a third of respondents indicating their immediate families own more than se ...
- Written by Augustine
- Category: November 2011
- Wednesday, 16 November 2011 17:53
Regardless of its innovative approach and entrepreneurial spirit, the information and communications industry has yet to agree on a substantial solution to protect their users on the internet.
- Written by Augustine
- Category: November 2011
- Wednesday, 16 November 2011 11:00
Half of workers in Singapore spend well over eight hours a day at the office and 50% regularly take work home to finish in the evening.
- Written by Augustine
- Category: November 2011
- Wednesday, 16 November 2011 17:39
As an industry, mobile marketing is probably the most interesting place to be right now.
- Written by Augustine
- Category: November 2011
- Tuesday, 15 November 2011 17:54
The Internet has had a good run. More than two billion people are connected around the world, and there's no shortage of fascinating and valuable information flowing our way.
- Written by Augustine
- Category: November 2011
- Wednesday, 16 November 2011 17:34
The popularity of Google+ in key Asia-Pacific markets, according to an Experian® Hitwise®, part of Experian Marketing Services, report showed that Singapore captured the highest ranking and share of visits to the platform.
- Written by Augustine
- Category: November 2011
- Tuesday, 15 November 2011 17:42
Akamai, the leading provider of cloud optimisation services, has released its Q2 State of the Internet (SOTI) report for 2011.
- Written by Augustine
- Category: November 2011
- Wednesday, 16 November 2011 17:28
Experian released an international report on the use of social networks and Asia Pacific respondents reported that they spent the most time on Facebook (by more than 40%) when compared with users in the UK, US, France and Brazil.Singaporeans, in fact, were global leaders for the longest time spent o ...
- Written by Augustine
- Category: November 2011
- Tuesday, 15 November 2011 17:14
According to findings from a global study launched by TNS, a Kantar company and part of WPP, businesses are wasting time and money trying to reach people online, without realizing that many hate big brands invading their social networks.
- Written by Augustine
- Category: November 2011
- Wednesday, 16 November 2011 15:15
For most website owners paid search advertising with Google AdWords, Overture or miva is today a matter of course, and therefore not really a question of "whether" but "how".
- Written by Augustine
- Category: November 2011
- Tuesday, 15 November 2011 16:53
For many marketers, mobile is the Holy Grail for location-based marketing. Today’s smartphones, tablets and connected devices are virtually all GPS enabled thus allowing for a myriad of location oriented marketing opportunities.
- Written by Augustine
- Category: November 2011
- Wednesday, 16 November 2011 14:59
For a successful search engine optimization (SEO) you should work out a few keywords first under which you would like to be found.
- Written by Augustine
- Category: November 2011
- Tuesday, 15 November 2011 16:49
Adapting offline creatives for digital works – The first thing about digital advertisers and agencies is that they just adapt their offline creative to digital and it will work.
- Written by Augustine
- Category: November 2011
- Wednesday, 16 November 2011 14:41
Search-oriented Architecture
The use of search engine technology is the main integration component in an information system.
- Category: November 2011
- Tuesday, 15 November 2011 16:20
Acision, the global leaders in mobile messaging, announced two new appointments to its executive team as strategic leads for sales, marketing and services globally. Sherif Hamoudah has been appointed to EVP, Global Sales & Marketing, and Rob Bellis will lead Acision’s services organisa ...
