Saturday Sep 30th

This week's highlights

Artificial Intelligence key in analyzing trends in fraudster behavior

Category: July–Sep 2023 - Security in Marketing
A new study from Juniper Research forecasts that the greatest merchant losses to fraud will be via remote physical goods purchases, with losses reaching $5.1 billion across emerging markets in 2028, u
Read more...

Technology and digitalization are key for sustainable lifestyle, research revealed

Category: July–Sep 2023 - Security in Marketing
More than two-thirds (71%) of consumers think technology and digitalization are key in enabling them to live a more sustainable lifestyle, while over a third (33%) desire apps to provide clearer infor
Read more...

Zero in with ABI’s Research Spotlights on research that is critical to your success

Category: July–Sep 2023 - Security in Marketing
The global technology intelligence firm ABI Research just announced the release of Research Spotlights, suites of research focused on key technologies and trends within the vast ABI Research Library.
Read more...
View More Articles

Previous articles

New Apps, New Data, and New Resilience: Huawei Proposes Ways of Evolving Storage in the Yottabyte Era

Category: Apr–June 2023 - Artificial Intelligence (AI) in Marketing
The Innovative Data Infrastructure Forum (IDI Forum) 2023, revolving around the theme of "New Apps ∙ New Data ∙ New Resilience," took place on May 23 in Munich, Germany. The Forum brings together
Read more...

Majority of APAC consumers are willing to sacrifice data security for convenience

Category: Apr–June 2023 - Artificial Intelligence (AI) in Marketing
F5's latest Curve of Convenience 2023 report shows data security taking a back seat with APAC consumers, with an increased willingness to save and share personal payment data on multiple platforms.
Read more...

Revealed: The most creatively effective digital & TV ads in Southeast Asia

Category: Apr–June 2023 - Artificial Intelligence (AI) in Marketing
The marketing data and analytics company, Kantar, revealed the winners of the 2023 Creative Effectiveness Awards in Southeast Asia, recognizing the most impactful ads of last year.
Read more...
View More Articles

Previous month's highlights

Good content ideas for quality leads

Category: December 2022 - Email Marketing: Loyalty & Transactions

Email marketing is increasingly about sales promotion and lead generation, using automated email routes and content tailored to the recipient. Campaigns for that are particularly successful when the content offers real added value for the user, like the following:

Track package delivery directly from Gmail inbox

Category: December 2022 - Email Marketing: Loyalty & Transactions

Ahead of the holiday season, Gmail announced it would give its users the ability to track their upcoming package delivery right from their inbox.

Digital responsibility starts with email

Category: December 2022 - Email Marketing: Loyalty & Transactions

More and more companies are taking their digital responsibility seriously and are formulating digital ethics, aware that not all that’s possible is right and leads to sustainable success. This also applies to digital marketing, especially newsletters and other commercial emails, which are important building blocks of digital marketing strategies and customer relationship management (CRM). But it also includes the protection of personal data as part of Corporate Digital Responsibility (CDR), such as striving for corporate and social responsibility and ethics in relation to digital issues.

Envisioning a world with zero e-waste

Category: December 2022 - Email Marketing: Loyalty & Transactions

We like to close the year with some encouraging positive news by presenting local tech group PC Dreams, that just launched myhalo, a holistic and integrated platform to upcycle, trade-in, repair, and extend the lives of personal computers and mobile devices.

View More Articles

About Us

MediaBUZZ is the first ‘pure’ digital publisher in the region, making an impact in Asia Pacific since 2004. Designed to empower marketers in the vibrant, ever-changing electronic marketing environment, its publication Asian eMarketing covers the digital age and zooms in on the most valuable and indispensable tools of today’s marketers. Circulated weekly to more than 60,000 top management and marketing decision-makers, the useful and informative articles support e-marketers in finding a sound marketing strategy, vital for their growing business success.

Contact Us

MediaBUZZ Pte Ltd

Reg. No. 200407301C

Phone: +65 6836 1807

Fax: +65 6235 1706

General Contact: info[at]mediabuzz.com.sg