Tuesday Mar 19th

Challenge of IoT: data protection and data security
The Internet of Things (IoT) not only offers new opportunities for marketing communication but confronts companies at the same time with new challenges – especially in the areas of data protection and data security.
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Why the “Internet of Things” adds authority to domain reputation
The “Internet of Things” (IoT) essentially describes the communication between countless devices via the Internet. The concept is well known by now and will become a reality with billions of more connected devices to the Internet in the coming years. The chances of abuse increase immeasu ...
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Web of Things (WoT)
At first glance, the World Wide Web Consortium (W3C) and the Internet of Things (IoT) are two different worlds. The consortium is considered the authority for web standards and ensures that everyone can find information on the World Wide Web regardless of their device. Both the relatively simple web ...
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The differences between classic and headless CMS
Everyone is talking about three related topics: (1) Internet of Things (IoT), (2) Machine to Machine (M2M) and (3) Industry 4.0, making the manufacturers of hardware and software for networking devices believe the entry into the Internet of Things can be done easily with guaranteed success.
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SOTI reduces cost and complexity of business-critical mobility and the IoT
The Internet of Things (IoT) is one of the dazzling trends of the 21st century, destined to change our life, as well as any business and market, by collecting, processing, and analyzing large amounts of data in real time, thereby uniting the physical and digital world.
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Reimagined goes hand in hand with change
In the recent study ''Life Reimagined', the consulting firm Accenture examined which developments are increasingly influencing the purchasing decisions of consumers today and how companies should react to them to continue playing a role in their market in the future.
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Just 40% of APAC firms, compared to 70% globally, will make anywhere-work permanent
According to Forrester's 2022 Predictions for Asia Pacific, region-specific pressures will allow just 40% of APAC firms to pivot to anywhere-work versus 70% globally.
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In the rise of IoT, change is the only constant
The spread of smart devices and the Internet of Things (IoT) are profoundly revolutionizing digital marketing. Used in marketing, IoT can collect customer information in ways that marketers of the last century could never achieve.
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Arduino IoT Cloud helps makers build connected objects in a quick, easy and secure way
IoT cloud services, such as those offered by Microsoft Azure or Amazon, are complex and therefore not ideal platforms for developers who work in the Raspberry, Arduino and Co. environment.
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EVRYTHNG for IoT marketing data collection
The buzzword Internet of Things, or IoT for short, is obviously a whole bunch of technologies and Internet protocols that have the common goal of connecting all kinds of devices to the Internet. In contrast to networked computers and servers, these devices are usually equipped with little computing ...
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Ericsson IoT Accelerator Cloud Connect simplifies connecting cellular IoT devices to AWS
Ericsson's new Cloud Connect service, an integrated component of the Ericsson IoT Accelerator that has been launched last month, makes it easy for enterprises to securely connect cellular devices to public cloud IoT endpoints such as AWS IoT Core.
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Global MarTech trends are tipping point for IoT
Digitization brings us closer to new trends at ever shorter intervals that overwhelm us humans both at work and at home with buzzwords like Internet of Things (IoT), Industry 4.0, smart homes, autonomous driving or artificial intelligence (AI). What we shouldn’t forget is that these trendy tec ...
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Microsoft powers the future of mobility, unveiling its latest cloud & IoT innovations
Microsoft just unveiled the latest cloud and IoT innovative technology at the inaugural 2035 E-Mobility Taiwan Exhibition, further unlocking potential of cloud computing for smart mobility industry, besides highlighting its partnership with MIH Consortium (MIH), global manufacturing leader Foxconn's ...
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Using the advantages of IoT Commerce
In e-commerce everything revolves around the end customers and their needs, while in Industry 4.0 intelligent machines are in the foreground. With industrial IoT commerce, new commercial perspectives and opportunities are now established.
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Alibaba Cloud launches new enterprise solutions for the next-gen workforce
Alibaba Cloud, the digital technology and intelligence backbone of Alibaba Group, unveiled Tingwu, an AI-powered meeting assistant, alongside a new version of its cloud computer. The solutions are tailored for the new world of work and address surging demand from corporate users looking to work remo ...
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The machines will take over the helm in future retail
In online and brick-and-mortar retail you can see a tug-of-war for the customer's favor, but this battle only obscures one of the most important future trends, the Internet of Things (IoT). As a result, retail is increasingly losing direct contact with its customers, regardless of whether it is onli ...
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Rakuten SQREEM launched new AI-based first-party data ad solution
Rakuten SQREEM Inc., the joint venture between Singapore-based Artificial Intelligence (AI) Solutions Company SQREEM Technologies and global leader in internet services Rakuten Group, Inc., announced the launch of a new advertising product that offers deeper insights and significantly more targeted ...
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HUAWEI dives deep into digital with CLOUD, AI, and 5G to provide
HUAWEI CONNECT 2021 started last week online and is still ongoing till October 31. The theme of this year's event is Dive into Digital – into the practical application of technologies like cloud, AI, and 5G in all industries, and how they can make organizations of all shapes and sizes more eff ...
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MediaBUZZ is the first ‘pure’ digital publisher in the region, making an impact in Asia Pacific since 2004. Designed to empower marketers in the vibrant, ever-changing electronic marketing environment, its publication Asian eMarketing covers the digital age and zooms in on the most valuable and indispensable tools of today’s marketers. Circulated weekly to more than 60,000 top management and marketing decision-makers, the useful and informative articles support e-marketers in finding a sound marketing strategy, vital for their growing business success.

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