Saturday Nov 18th

Latest News

3digitalminds Expects Strong Move into Mobile Social Media Services and Location-based Services in the Future
In the December 2010 issue of Asian e-Marketing I introduced in detail 3digitalminds in the article 3digitalminds Power your Online Business in Greater China where the three experts decided to bundle their expertise to increase their range of services.
Read more...
APEJ CIOs will be Rising Corporate Stars as they Drive ROI-Led Transformation Initiatives in 2011, says IDC
In 2011, the emerging Asian enterprise customer will be actively enhancing its competitive position, according to IDC’s latest report on “IDC Asia/Pacific (Excluding Japan) IT Services Top 10 Predictions: ROI-Led Transformation in the Emerging Asia Enterprise to Drive IT Services Spend”.
Read more...
JamiQ Monitors Social Media across Asian Languages and Markets
Many companies still haven’t found a proper social media strategy and are in the meantime experimenting in blogs, on Facebook, or Twitter, even though they actually often have no idea where their customers exchange information among each other.
Read more...
Ethically Socialize Your Business
The social web has changed the communication rules for the Internet as its users are now no longer mere recipients of messages, but can publish content as well. This has an enormous affect on online brand management and corporate communications as established marketing and PR tools simply seem to be ...
Read more...
Aureliant: Influence Marketing is the Way to Go
In the past few years social media has developed an incomparable momentum and dynamism that seems to be unstoppable despite the ever changing, fast-living digital environment.
Read more...
Social Media Rules for Employees
Even if a company doesn’t use social media tools for its external communications yet, many of its employees are definitely active in the Web 2.0 world.
Read more...
Social Plug-ins are Difficult to Assess with Data Protection Regulations
With more than a half a billion users, Facebook definitely knows a great deal about a huge number of people by managing to collect a lot of personal data since 2004, which is a gold mine by now.
Read more...
Yahoo!’s New Ad Formats Set to Engage Audiences in More Personal and Social Environments
Yahoo! Inc. has just announced the launch of four new advertising formats, which will bring rich media advertising to iPhones and sharing capabilities on social networking sites to advertisers in Asia.
Read more...
What’s a SocialEngine?
SocialEngine is a PHP-based white-label social networking service platform that installs a customized full-featured social network on a user's website.
Read more...
Social Media Poses Opportunities and Threats for Media Industry
According to Ovum’s new report 2011 Trends to Watch: Media and Broadcast Technology, publishers and broadcasters need to seize the opportunities presented by the growth of social media and video on mobile devices this year and should be aware of the long-term threat these channels pose to their sh ...
Read more...
How to Increase your Privacy on Facebook
On Facebook, private and business affairs are more and more mixed together, so do help protect yourself by learning how you can customize your privacy with just a few clicks.
Read more...
Utilization of Mobile Marketing and Spending on Mobile Platforms on the Rise in 2011
According to a new survey from ANA (Association of National Advertisers) in partnership with MMA (Mobile Marketing Association), 88 percent of client-side marketers say they will utilize mobile marketing in 2011 and 75 percent plan to increase their spending on mobile marketing initiatives by an ave ...
Read more...
Appointments
Microsoft Advertising has announced the appointment of Jason Scott as the new General Manager for Asia, in alignment to its move to strengthen its global leadership team.  In his new capacity, Jason will lead in growing revenue and market share of display, search, ad networks and emerging ...
Read more...
Retail Banks Continue to Resist Social Media
Despite fragile consumer confidence, most retail banks do not view social media as an important tool to engage with customers, putting them in a dangerous position, according to Ovum.
Read more...
Forrester Research’s Effective Three-Step Social Media Monitoring
Performance figures and metrics can very often overstrain marketers when they are monitoring their own social media activities.
Read more...
Digital Mash-Up
“We lived in farms, then we lived in cities, and now we're gonna live on the Internet!” – Sean Parker, The Social Network
Read more...
Social Network Marketing: Online Response to Recommendation Marketing
Have you noticed how social and work related activities get more and more mixed up in our increasingly digitally driven world?
Read more...
Social Networks’ Future Growth Prospects
According to Deloitte, social networks will most probably surpass the breathtaking milestone of one billion unique members in 2011 and deliver over two trillion advertisements, implying advertising revenues of about $5 billion.
Read more...
How Asia is Breaking New Ground in Social Media
Looking back on what happened in the conference scene last year you probably have noticed that a lot of events were devoted to social media. MediaBUZZ and Asian e-Marketing both constantly zoomed in on this topic and will of course continue to inform you in 2011 of what’s going on in the digital m ...
Read more...

VMWare APAC

About Us

As the first ‘pure’ digital publisher in the region, MediaBUZZ has been making an impact in Asia Pacific since 2004. Designed to empower marketers in the vibrant, ever-changing electronic marketing environment, its publication Asian eMarketing covers the digital age and zooms in on the most valuable and indispensable tools of today’s marketers. Circulated weekly to more than 60,000 top management and marketing decision-makers in Asia Pacific, the useful and informative articles support e-marketers in finding a sound marketing strategy, vital for their growing business success.

Locate Us

3 Kallang Way 2A, #04-03 Fong Tat Building, Singapore 347493

Contact Us

MediaBUZZ Pte Ltd

Reg. No. 200407301C

Phone: +65 6836 1807

Fax: +65 6235 1706

General Contact: info[at]mediabuzz.com.sg