- You are here:
-
Home
-
Asian e-Marketing
-
Latest Articles
- Asian e-Marketing
Hong Kong Customs take enforcement action against retail sellers of Illicit Streaming Devices (ISDs)
- Written by Augustine
- Category: May 2018 - Cybersecurity & Data Protection
- Thursday, 31 May 2018 13:26
As part of Operation Trojan Horse, Hong Kong Customs recently undertook a series of raids against four retail outlets in Sham Shui Po and Wan Chai.
- Written by Augustine
- Category: May 2018 - Cybersecurity & Data Protection
- Thursday, 03 May 2018 14:27
In the US, President Donald Trump just signed the Cloud Act, a law that leads to violations of the GDPR of the EU. The abbreviation stands for the Clarifying Lawful Overseas Use of Data Act (CLOUD), which complements the existing Stored Communications Act (SCA).
- Written by Augustine
- Category: May 2018 - Cybersecurity & Data Protection
- Thursday, 31 May 2018 13:10
Just last week, the GDPR came into force, but privacy advocates immediately got down to work to put the law to the test by getting granular on Facebook, including its subsidiaries Instagram and WhatsApp.
- Written by Augustine
- Category: May 2018 - Cybersecurity & Data Protection
- Thursday, 03 May 2018 14:25
Rappier’s new powerful cloud-based self-serve platform, Unliche, has been launched to help companies make smarter marketing budgeting decisions across channels by leveraging the power of measurement of success metrics for customer acquisition, retention and engagement for their digital propert ...
- Written by Augustine
- Category: May 2018 - Cybersecurity & Data Protection
- Thursday, 31 May 2018 12:46
Millennials represent more than 45% of Asia Pacific’s population, and with 60% of the world’s millennials expected to live in Asia by 2020, it’s a group that no one can afford to ignore.
- Written by Augustine
- Category: May 2018 - Cybersecurity & Data Protection
- Thursday, 03 May 2018 14:22
In the wake of the recent Facebook scandal, Fysical, that provides a protocol for the transparent and compliant exchange of physical world data on the blockchain, is partnering with the blockchain-backed data platform Streamr to put consumers back in control of their data.
- Written by Augustine
- Category: May 2018 - Cybersecurity & Data Protection
- Thursday, 31 May 2018 12:07
Salesforce, the global leader in CRM, announced that QUOINE, one of the fastest growing innovators in the world of cryptocurrency, has made an additional investment with Salesforce to grow and scale its business globally.
- Written by Augustine
- Category: May 2018 - Cybersecurity & Data Protection
- Thursday, 03 May 2018 13:59
AllRites just announced the launch of a global B2B marketplace for Asian film, tv, and sports broadcast content, providing an online platform to discover, negotiate and purchase content rights.
- Written by Augustine
- Category: May 2018 - Cybersecurity & Data Protection
- Thursday, 24 May 2018 12:55
Ad Verification is a real-time technical process which verifies the inventory quality and visibility of advertising impressions. In the fight against fraud and the lack of transparency and viewability, advertisers and agencies can use Ad Verification to protect their brand image, besides boosting th ...
- Written by Augustine
- Category: May 2018 - Appointments & Announcements
- Thursday, 10 May 2018 12:54
Tangrams, APAC’s largest regional effectiveness and strategy awards, has announced 167 shortlisted entries for 2018.
- Written by Augustine
- Category: May 2018 - Cybersecurity & Data Protection
- Thursday, 24 May 2018 12:41
When delivering advertising, the SSL / TLS protocol must be used, to encrypt the data traffic between the client and the web server. What we want to highlight in this article, however, is the fact that encryption must also include all participating ad servers within the delivery chain so that frauds ...
- Written by Augustine
- Category: June 2018 - Mobile & Video Marketing
- Thursday, 28 June 2018 13:43
Asian eMarketing met recently with Narayan Murthy Ivaturi, VP South East Asia & India, in charge of strategic partnerships, product integration and development for FreakOut, one of Japan's largest ad-tech companies.
- Written by Augustine
- Category: May 2018 - Cybersecurity & Data Protection
- Thursday, 24 May 2018 11:27
The IBM study, titled “The end of the beginning: Unleashing the transformational power of GDPR”, reveals that nearly 60% of respondents see the General Data Protection Regulation (GDPR) as an opportunity to improve privacy, security, data management, and catalyst for new business models, ...
- Written by Augustine
- Category: June 2018 - Mobile & Video Marketing
- Thursday, 28 June 2018 13:26
At ConnecTechAsia, the new mega technology event in Singapore, Irdeto just launched its Android TV security solution named “Irdeto Armor”, which has been designed to protect the device, data and services built on Android TV.
- Written by Augustine
- Category: May 2018 - Cybersecurity & Data Protection
- Thursday, 24 May 2018 11:04
In today’s digital and globalized economy, organizations face a heightened threat of fraud. This, coupled with more effective detection of fraud, has driven reported economic crime to its highest level, PwC’s bi-annual survey of economic crime recorded.
- Written by Augustine
- Category: June 2018 - Mobile & Video Marketing
- Thursday, 28 June 2018 12:58
Organizations are increasingly adopting video and live streaming: from how-to guides for customer service, corporate portraits for marketing purposes or employer branding, to live streaming for internal communications and investor relations.
- Written by Augustine
- Category: May 2018 - Cybersecurity & Data Protection
- Thursday, 24 May 2018 10:44
The cost of Internet of Things (IoT) sensors has decreased remarkably over the past decade, heralding new possibilities of a renewed push for smart cities. With worldwide spending on IoT predicted to surpass the USD$1 trillion mark by 2020, this has increasingly attracted attention within the variou ...
- Written by Augustine
- Category: June 2018 - Mobile & Video Marketing
- Thursday, 28 June 2018 12:37
Almost a decade in the making since the inception of Bitcoin, and with a current market-cap hovering around half a trillion dollars USD, Bitcoin, cryptocurrency and blockchain have become common to the tech savvy. While most people don’t understand how they work, Bitcoin and cryptocurrency are ...
- Written by Augustine
- Category: May 2018 - Cybersecurity & Data Protection
- Thursday, 17 May 2018 14:23
According to emarketer.com, the digital marketing and media industries are looking closely at whether blockchain can help solve some serious challenges with transparency, fraud and privacy, pointing out that it is still too early to come to a decision. Anyway, 2018 is expected to be a year of testin ...
- Written by Augustine
- Category: June 2018 - Mobile & Video Marketing
- Thursday, 28 June 2018 12:30
Born with the vision of revolutionizing the telco industry by giving power back to customers, the Singapore-based company Circle.Life is the world's first fully digital telco and has become the fastest-growing telco in Singapore since its commercial launch two years ago.
- Written by Augustine
- Category: May 2018 - Cybersecurity & Data Protection
- Thursday, 17 May 2018 14:14
If you want to find out how to manage tracking users despite e-privacy regulation and to bypass the new hurdles, keep reading.
- Written by Augustine
- Category: June 2018 - Mobile & Video Marketing
- Thursday, 28 June 2018 12:21
Ernest & Young (EY) and Microsoft launched a blockchain solution for content rights and royalties’ management that aims to streamline costly and time-consuming processes significantly involved. Their solution has been designed to serve any industry where intellectual property or assets are ...
- Written by Augustine
- Category: May 2018 - Cybersecurity & Data Protection
- Thursday, 17 May 2018 13:37
Early this year, Singapore has passed the Cybersecurity Act that establishes a legal framework for the oversight and maintenance of national cybersecurity. Its key objectives are to strengthen the protection of Critical Information Infrastructure (CII) against cyber-attacks and to establish a framew ...
- Written by Augustine
- Category: June 2018 - Mobile & Video Marketing
- Thursday, 28 June 2018 12:10
The digital media and entertainment industry continues to be in constant change. New streaming offers will hit the market, merge or even disappear, and some will break new ground in their efforts to engage audiences. All this won’t be without consequences but affect the entire media industry, ...
- Written by Augustine
- Category: May 2018 - Cybersecurity & Data Protection
- Thursday, 10 May 2018 14:29
SAP, the market leader in enterprise application software, just launched a new SAP Leonardo Center in Singapore to support its customers, partners and the broader ecosystem of universities and start-ups across the Asia Pacific Japan (APJ) region. The new center will play a key role in realizing SAP& ...
- Written by Augustine
- Category: June 2018 - Mobile & Video Marketing
- Thursday, 28 June 2018 11:51
An mPOS (mobile Point-of-Sale) is a smartphone, tablet or dedicated wireless device that performs the functions of a cash register or electronic point of sale (POS) device. in fact, any smartphone or tablet can be transformed into an mPOS with a downloadable mobile app.
- Written by Augustine
- Category: May 2018 - Cybersecurity & Data Protection
- Thursday, 10 May 2018 13:40
Reaching the desired audience has always been a challenge not to be sneezed at for advertisers and it can be assumed that it will be even more difficult in future to place advertising messages in a targeted manner. This is because the ePrivacy Regulation (ePVO) will prohibit collecting data to creat ...
- Written by Augustine
- Category: June 2018 - Mobile & Video Marketing
- Thursday, 21 June 2018 13:27
A naturally growing audience is a longed-for result for any owner of streaming services. Preferably, the growth is predictable and manageable, otherwise, it can be detrimental when such growth is out of control and leads to unexpected resource drains. Such spikes in demand can downgrade the quality ...
- Written by Augustine
- Category: May 2018 - Cybersecurity & Data Protection
- Thursday, 10 May 2018 13:08
With the rise of technology, ransomware and other cyberattacks accelerate their proceedings. In fact, not only the frequency, but also the sophistication of attacks of online criminals are steadily increasing - with sometimes devasting effects. Just think about the extortionist Trojan ‘WannaCr ...
- Written by Augustine
- Category: June 2018 - Mobile & Video Marketing
- Thursday, 21 June 2018 13:25
Ooyala, a provider of software and solutions that optimize the production, distribution and monetization of media, just presented its Q1 2018 Global Video Index Report. For more than 10 years the company is at the forefront of shaping the OTT and media workflow revolutions as a leading expert in its ...
