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- Asian e-Marketing
- Written by Augustine
- Category: October 2019 - Micro-moments & Customer Journey
- Friday, 18 October 2019 12:26
Qualtrics launched CoreXM, its industry-leading insight solution and foundation of experience management (XM). CoreXM encapsulates all the innovative capabilities previously found in Qualtrics Research Core while adding ground-breaking functionality to help experience management professionals listen ...
- Written by Augustine
- Category: November 2019 - E-Commerce & Retail Digital Marketing
- Friday, 29 November 2019 12:33
Perx Technologies, a leading enterprise cloud platform that helps businesses connect and engage with their customers, announced that it has inked a partnership with StarHub, a leading homegrown Singapore company that delivers world class communications, entertainment and digital solutions.
- Written by Augustine
- Category: October 2019 - Micro-moments & Customer Journey
- Friday, 18 October 2019 12:19
Migration to digital platforms is proving to be the way to go for apparel brands and retailers as more and more consumers move away from shopping in physical stores, writes GlobalData.
- Written by Augustine
- Category: November 2019 - E-Commerce & Retail Digital Marketing
- Friday, 22 November 2019 14:42
While the retail industry felt threatened by the digital world a few years ago, digitization is by now increasingly evaluated as an opportunity. They must embrace new technology to step up to the plate of identifying the right trends at the right time and the right way to capitalize on this opportun ...
- Written by Augustine
- Category: October 2019 - Micro-moments & Customer Journey
- Friday, 18 October 2019 12:15
According to new insights on global retail payment trends from FIS, a global leader in financial technology, eWallets are now the preferred way for Hong Kong consumers to pay for goods online.
- Written by Augustine
- Category: November 2019 - E-Commerce & Retail Digital Marketing
- Friday, 22 November 2019 14:10
Vue.ai is an inference engine for the retail industry that gives, with its AI retail teams across the globe, access to a central brain that extracts critical data from products and customer behavior.Retail teams can automate key functions and deliver personalized experiences to each shopper, increas ...
- Written by Augustine
- Category: October 2019 - Micro-moments & Customer Journey
- Thursday, 10 October 2019 14:42
The term “marketing automation” is defined as the IT-supported execution of recurring marketing tasks with the aim of increasing the efficiency of marketing processes and the effectiveness of marketing decisions. Introduced consistently by prominent providers of Marketing Automation Syst ...
- Written by Augustine
- Category: November 2019 - E-Commerce & Retail Digital Marketing
- Friday, 22 November 2019 13:59
Skeptics foresee the demise of the brick-and-mortar shop due to the convenience of online shopping, but this impression is misleading. Retailers can give their businesses a new impetus by optimizing the buying experience with some help from new technologies such as Artificial Intelligence (AI), as t ...
- Written by Augustine
- Category: October 2019 - Micro-moments & Customer Journey
- Thursday, 10 October 2019 14:24
The leading Amazon analysis software, Egrow has announced the addition of a new SEO tool for Marketplace sellers. The new Keyword Rank Tracker tool, which has been integrated into the popular Egrow software, extends the already vast range of sales and marketing solutions offered by the all-in-one, c ...
- Written by Augustine
- Category: November 2019 - E-Commerce & Retail Digital Marketing
- Friday, 22 November 2019 13:46
Microsoft announced the global debut of a retail solution that empowers consumers to make informed purchase decisions amidst the myriad of options available online and offline.The solution, called Microsoft Synchronized Shopping, is one expression of Microsoft’s broader retail reimagined strat ...
- Written by Augustine
- Category: October 2019 - Micro-moments & Customer Journey
- Thursday, 10 October 2019 14:19
For online retailers, it’s no longer a simple case of bricks vs. clicks anymore. Spoilt for choice these days, consumers are far less loyal to brands and are more likely to try new products. With online retailers facing increasing competition, how can they build brand loyalty and retain custom ...
- Written by Augustine
- Category: November 2019 - E-Commerce & Retail Digital Marketing
- Friday, 15 November 2019 13:59
In recent years, developments have taken place that are dramatically changing the role of stationary retail, putting it under pressure and questioning its right to exist.
- Written by Augustine
- Category: October 2019 - Micro-moments & Customer Journey
- Thursday, 03 October 2019 16:42
The competition in the markets is getting tougher. In the long run only those who constantly win new prospects will make it. However, a personal approach and support of individual prospects and customers is hardly possible due to more and more complex sales processes and limited resources.
- Written by Augustine
- Category: November 2019 - E-Commerce & Retail Digital Marketing
- Friday, 15 November 2019 13:48
For years we have heard that in terms of flexibility, the online shop can hardly be beaten and for many reasons there is no alternative. But now an increasing share of the trading volume worldwide comes from platforms such as eBay, Amazon Marketplace and Co. In fact, there are not only situations in ...
- Written by Augustine
- Category: October 2019 - Micro-moments & Customer Journey
- Thursday, 03 October 2019 16:34
Our little personal all-rounder and companion in all situations - the smartphone - answers us any question at any time, and the information obtained then helps us making decisions. In these situations, called "micro-moments", companies can easily get in touch with customers by being helpful to them.
- Written by Augustine
- Category: November 2019 - E-Commerce & Retail Digital Marketing
- Friday, 15 November 2019 13:40
Criteo unveiled seasonal data which showed that Singles’ Day is still Singapore’s biggest shopping festival, but the likes of 10.10, Black Friday, Cyber Monday and 12.12 are showing uptake among Singaporeans, too.
- Written by Augustine
- Category: October 2019 - Micro-moments & Customer Journey
- Thursday, 03 October 2019 15:38
MediaMath, acclaimed independent advertising technology company for brands, pledged to clean up the digital media supply chain by committing to a 100% accountable and addressable supply chain by the end of 2020.
- Written by Augustine
- Category: November 2019 - E-Commerce & Retail Digital Marketing
- Friday, 08 November 2019 14:13
China’s November 11, also known as Singles Day, is by now the largest e-commerce day in the world, beating the famous Black Friday or Cyber Monday in the U.S. This year, there will be the first Singles Day after the retirement of Alibaba founder Jack Ma, who started the sales phenomenon around ...
- Written by Augustine
- Category: October 2019 - Micro-moments & Customer Journey
- Thursday, 03 October 2019 15:09
Zendesk. announced the launch of Gather, a powerful new product that enables companies to provide trusted and transparent support to customers through online community forums. Gather creates a space where customers can engage with each other and company experts to offer guidance and insight beyond w ...
- Written by Augustine
- Category: November 2019 - E-Commerce & Retail Digital Marketing
- Friday, 08 November 2019 12:58
It’s the most digital time of the year for retailers, with the upcoming holiday season in full swing! But how exactly will online retail sales pan out this year?
- Written by Augustine
- Category: October 2019 - Micro-moments & Customer Journey
- Thursday, 03 October 2019 14:58
The new IDC 2019 Future SMB Pulse survey shows that 84% of SMBs in Asia Pacific (excl. Japan) recognize the need to use digital technologies to make significant changes in their companies' processes and operations to become more competitive. While 39% of those have already started their journey and ...
- Written by Augustine
- Category: November 2019 - E-Commerce & Retail Digital Marketing
- Friday, 08 November 2019 12:51
Determined to enable online & offline success for small businesses and aspiring entrepreneurs, international e-commerce enabler Shopmatic has launched a volley of exciting new features to enable merchant discovery and success when they bring their businesses online.The fast-emerging e-commerce l ...
- Written by Augustine
- Category: October 2019 - Micro-moments & Customer Journey
- Thursday, 03 October 2019 14:49
Qlik, a leader in data analytics, just announced Qlik Sense Business, its latest offering supporting its cloud-first, SaaS strategy. The new product is the first and only pure SaaS offering that brings the power of the 3rd generation of data and analytics to small businesses and groups, accelerating ...
- Written by Augustine
- Category: November 2019 - E-Commerce & Retail Digital Marketing
- Friday, 08 November 2019 12:43
More and more visitors visiting China every year, as the country eases visa requirements to boost tourism. In 2018, 30.5 million international visitors have been welcomed, an increase of 4.7 percent from the year before, according to government data. These tourists were spending already a total of U ...
- Written by Augustine
- Category: October 2019 - Appointments & Announcements
- Tuesday, 08 October 2019 13:05
Former Rocket Internet JV Asia Pacific CFO, Jatin Detwani, has joined theAsianparent to lead its Corporate Finance, Commercial and Strategy function. This appointment follows theAsianparent’s other recent senior hire of former Dentsu Aegis Network (DAN) China CEO Susana Tsui ...
- Written by Augustine
- Category: November 2019 - Appointments & Announcements
- Friday, 08 November 2019 14:26
The integrated communications consulting firm Ruder Finn Asia just announced new leadership appointments in Hong Kong, Singapore and Malaysia and senior-level appointments in the regional Luxury, Automotive and Integrated Marketing practices, strengthening the firm’s capabili ...
- Written by Augustine
- Category: November 2019 - E-Commerce & Retail Digital Marketing
- Friday, 29 November 2019 13:13
The key to a personalized and targeted customer approach is a good understanding of your customers. Sounds simple, but what exactly should you know about your customers?Read on to find out our top 7 recommendations for better understanding your customers:1. Who are my top customers? Top customers ar ...
- Written by Augustine
- Category: December 2019 - AR & VR in Marketing
- Friday, 17 January 2020 13:04
Most executives make their decisions based on the perspectives, trends and cycles that are already known today. However, this view carries the risk of thinking too linearly and of missing out on the crucial innovation point.
- Written by Augustine
- Category: November 2019 - E-Commerce & Retail Digital Marketing
- Friday, 29 November 2019 12:46
Qlik, a leader in data analytics, announced that it has secured its latest patent for Qlik Data Catalyst that’s focused on the product’s innovative capabilities in data management using a metadata repository.
- Written by Augustine
- Category: December 2019 - AR & VR in Marketing
- Friday, 17 January 2020 12:58
Namics, a leading full-service digital agency from Switzerland, developed new services for SMBs that combine both the Adobe products of the Experience Cloud and their own services.
